Here’s a step-by-step guide to downloading and enjoying 3Sides…
1. Un-zip* the download package. A folder with the name of the 3Side
should appear on your desktop (or other designated download folder)
2. Drop the uncompressed folder onto your iTunes application icon
Colonial Vipers Attack are one of my favorite Minneapolis guitar bands-powerful, noisy, melodic, but light on their feet when the song calls for it. This 3Side marks the premiere of the new model CVA featuring bassist Jeremy Bergo, along with founding members Chris Pavlich, Shawn Grider, and Kris Johnson.
As individuals these guys are all very well known here in Minneapolis- Pavlich for his City Sound rehearsal complex, Shawn for his work with Faux Jean and other bands, Kris J. for his KJaudio amplifiers and Twin Town Guitars, Jeremy for playing with Attention, the Stereo and others. I think it’s time for them to become BEST known for their damned fine rock group!
The 3Side is a new format for music releases, designed to be something more “real” than downloading a couple of MP3’s off some site. The 3Side or 3-Sided Single is a self-contained miniature release which includes songs, artwork, credits, and whatever other media the artist chooses. Artists want to create “releases” rather than random, context-less solitary tracks. Also, serious music fans would like more information and value from digital music downloads than is provided by the current digital model. The 3Side is a perfect, bite-sized way to satisfy the urges of both artist and listener.
Welcome to 3sidedsingles.com. This project is the result of a series of conversations between me, Ed Ackerson and Paul Kolderie over the past year or so. Between the 3 of us we’ve been fortunate to be involved in music from almost every angle: as fans, collectors, musicians, songwriters, producers. As owners of recording studios, labels and digital agencies.
So this website, this whole idea is meant to do something for everyone: give listeners great music, delivered simply while also giving artists a way to show more than just one side of themselves. Give producers a forum for showcasing projects they love in a low risk way. Create a concept that can be used and extended by others.
The main “product” of this site is the 3Side. Some 3Sides may be free, others may be for sale, but any profit from these releases will go directly to the artists. We’re not creating yet another label or distribution mechanism. This site is about an idea. And it’s one we hope everyone likes and wants to participate in.